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Osano makes faster decisions in Equals

Osano makes faster decisions in Equals

Abbey Lauren Minondo | | 2 min read

“We went from looking at our top of funnel and pipeline health from a weekly cadence to creating a daily feedback loop. That kind of speed is invaluable.” – Jonathan Grant, CFO Discovering the oppo…
Stay on top of deal flow performance

Stay on top of deal flow performance

Abbey Lauren Minondo | | 2 min read

Unleashing and optimizing revenue growth requires a deep understanding of your pipeline and funnel performance. Tracking every stage from lead to paying customer provides critical insight and can ensu…
Maximize marketing ROI with live ad spend tracking

Maximize marketing ROI with live ad spend tracking

Abbey Lauren Minondo | | 2 min read

You've taken the first step on your journey to digital success - you have a few Google Ads campaigns live and running. But how do you know if they’re truly making an impact? The key lies in tracking p…
How Notion uses Equals

How Notion uses Equals

Abbey Lauren Minondo | | 3 min read

“Equals is where I do all of my analysis. It gives me back at least an hour or two every week. You’ll never get my hands off of this product.” – Nic Malianni, Head of Accounting Discovering the oppo…
Lantern simplifies reporting in Equals

Lantern simplifies reporting in Equals

Abbey Lauren Minondo | | 2 min read

“From financial projections to sales efficiency models, we run most of our core reporting in Equals. The best part is that I don’t need to hire a Salesforce specialist to build me dashboards or buy a…
LTV to CAC: Your key to scaling efficiently

LTV to CAC: Your key to scaling efficiently

Abbey Lauren Minondo | | 3 min read

You might have heard the acronyms thrown around, but your LTV:CAC ratio isn’t just some fancy alphabet soup for impressing investors. When tracked closely, it’s a great way to benchmark your company's…
Reduce churn by tracking failed payments

Reduce churn by tracking failed payments

Abbey Lauren Minondo | | 2 min read

Did you know that failed payments are the #1 cause of involuntary churn? 😱 How closely are you monitoring failed payments? Not sure? Then you’re probably leaving money on the table. But hey, don't…
Take control of your ARR

Take control of your ARR

Abbey Lauren Minondo | | 4 min read

Annual Recurring Revenue (ARR) is our north star metric at Equals. Calculating ARR from Stripe using SQL can be quite a journey, but it’s worth it for the reporting flexibility. Here’s how to take con…
Never run out of cash with Equals' Runway Model

Never run out of cash with Equals' Runway Model

Abbey Lauren Minondo | | 3 min read

You’ve heard it before and we’ll say it again: cash is king. 👑 If you don’t have a plan for how you’re spending your money, your company won’t last long. Runway modeling can help not only manage spen…
Compa grows confidently on Equals

Compa grows confidently on Equals

Abbey Lauren Minondo | | 2 min read

“I hate being blocked from decision-making because of missing data. Moving to Equals has given me peace of mind: now I have all my core metrics always up to date in one place. And everyone familiar wi…
Berry Street becomes a data-driven org on Equals

Berry Street becomes a data-driven org on Equals

Abbey Lauren Minondo | | 3 min read

“Our team doesn’t come from Wall Street, but on Equals we can all be analysts. The value we received from the product was massive and immediate: in minutes, we were able to view and manipulate data pr…
How we improved charting

How we improved charting

Abbey Lauren Minondo | | 3 min read

We recently redesigned charting in Equals. Today, we’re sharing the process behind this build. Here’s how we discovered an opportunity and the decisions we made along the way. At the beginning of the…
Mayple boosts efficiency on Equals

Mayple boosts efficiency on Equals

Abbey Lauren Minondo | | 3 min read

“We burned a lot of time trying to work with other data BI platforms and we've abandoned all of them. Equals helps us move the business forward faster, in a familiar way. It definitely increased the v…
Pathpoint relies on Equals as a source of truth

Pathpoint relies on Equals as a source of truth

Abbey Lauren Minondo | | 3 min read

“Our primary growth dashboard is built in Equals. With over 150 metrics, you really want a spreadsheet UI with data coming from various sources and models. We also need it to auto-update. Equals gives…
Rintin is 3x more productive in Equals

Rintin is 3x more productive in Equals

Abbey Lauren Minondo | | 2 min read

“Getting all of our data in one place has been critical for us. Our entire operating system updates automatically and everyone has access to the insights, in real time. What used to be done by three p…
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